CAKE by Accelerize Joins Leading Industry Innovators at 2018 Mobile World Congress

Mobile World Congress is World’s Largest Mobile Industry Gathering Expected to Attract More Than 100K Attendees

NEWPORT BEACH, CA, Feb. 21, 2018 (GLOBE NEWSWIRE) -- Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE today announced the company will be exhibiting at the upcoming Mobile World Congress event, held February 26 – March 1, 2018 in Barcelona, Spain. More than 100,000 mobile and related industry professionals are expected to attend the annual event, which is billed as the largest of its kind in the world. Attendees can visit CAKE in Hall 8.1, booth #H11 to learn more about the company’s marketing intelligence solution, Journey by CAKE.

The theme for this year’s Mobile World Congress is “Creating a Better Future.” The conference agenda and related activities will focus on the many ways that mobile is fueling innovation, revolutionizing industries and spurring new opportunities in both developed and developing markets. Key topics addressed in the program include the evolution of 5G and next-generation networks, consumer IoT, digital content and entertainment, privacy and security, plus sustainable development and more.     

As an exhibitor, CAKE joins leading organizations from across the mobile ecosystem including brands such as Accenture, AT&T, Cisco Systems, Deutsche Telekom, Ericsson, Facebook, Google, Intel, Microsoft, Nokia Solutions and Networks, Oracle, Qualcomm Incorporated, SAP, SK Telecom, Telefónica, Verizon and many more. 

Attendees can visit CAKE in Hall 8.1, booth #H11 for a demo of the company’s enterprise SaaS solution, Journey by CAKE, which delivers real-time analytics, multi-touch attribution and seamless integrations with popular media platforms to provide digital marketers with an extended, real-time view into every step of the customer journey. Attendees can also enter to win a GoPro Hero 5 at CAKE’s booth.

In 2017, global digital ad spending increased to $228.44 billion according to eMarketer. Digital’s growth is primarily due to advertiser’s high interest in mobile ad formats, with mobile ad spending worldwide totaling $142.78 billion, up 33.6% from 2016. This represented nearly one-quarter of total media ad spending.

“Mobile World Congress is one of the industries can’t-miss events, especially as innovation in this sector continues to drive rapid digital marketing innovation and growth around the globe,” said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. “We look forward to participating in what is sure to be a thought-provoking and informative event, and to showcase how CAKE’s solutions can empower brands to make the most of their mobile marketing investments.”

About CAKE by Accelerize

CAKE, a division of Accelerize Inc., provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time. Bringing clarity to cross-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 50 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.

About Accelerize

Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.

Use of Forward-looking Statements

This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize describes the impact of its new enterprise software, the growth of mobile and digital ad spending and uses other statements containing the words "believes," "anticipates," "plans," "expects," "will" and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize's reports filed from time to time with the Securities and Exchange Commission.

Media Contact:
                    Brittany Christopher
                    PR@getCAKE.com
                    (949) 548-2253 x 257
                     
                    Investor Contact:
                    Ascendant Partners, LLC
                    Richard Galterio
                    Rich@ascendantpartnersllc.com
                    (732) 410-9810